MTV Live HD, the first ever international high definition service dedicated to music, offers a mix of programming from MTV. MTV Live HD is operated by MTVNI’s Emerging Markets group, who produce and broadcast the channel from its Warsaw hub. The English-language service also features original and acquired shows, and programming from MTVNI’s multi-branded library.
The channel’s mix of programming includes shows produced by other international MTV production units in Southern Europe, the UK and South America. From the beginning the channels’ programming schedules are split into two blocks – MTV HD and Nickelodeon HD, but from October through December 2010 the channel only aired music related programs; it restarted airing Nickelodeon shows at the weekends but earlier in the morning. From July 1, 2011 the channel began to focus primarily on live music programming.
Published: 7 months ago